{ "study": { "title": "Homiere Real Estate Website Growth Audit", "collection_date": "2026-11-04", "generated_at": "2026-11-05T13:45:43.326920+00:00", "status": "complete", "scope": "An SEO and AI-search audit of 25 real estate websites carrying a Homiere technology credit, measured November 4, 2026.", "comparison_disclosure": "Published by 10xSearch, which provides competing SEO and AI-search services. Results describe this selected website sample on the measurement date.", "methods": [ "25 real estate websites with Homiere credits; two VonKeith websites belong to the same business. Inspection, title, vendor-owned and unverified-attribution sites are outside the results. Sites crediting Agent Image are excluded.", "12 non-branded, market-specific questions per website, asked once of four models: 48 attempted answers per website and 1,200 overall. Residential, commercial and home-buying businesses use relevant service questions.", "Perplexity Sonar and Gemini Flash searched the web. GPT-4o and Claude Haiku 4.5 answered without browsing. Each mode has its own results and completed-answer denominator.", "Business-name mentions are counted among completed answers. Thirty-two Perplexity calls were rate-limited and excluded; 1,168 answers completed.", "DataForSEO supplied domain keyword, estimated organic traffic, backlink, homepage SEO and sampled crawl data. Traffic estimates are not website analytics." ], "grading": { "explanation": "The 10xSearch Growth Audit combines four scored signals. AI visibility uses completed answers across all four models, including the two without browsing. When a component is unavailable, its weight is removed and the remaining weights are normalized. Scores are rounded to a whole number.", "weights": [ { "key": "ai", "label": "AI visibility", "weight": 0.45, "definition": "Rounded percentage of completed answers mentioning the business across all four models, including the two without browsing." }, { "key": "technical", "label": "Homepage SEO", "weight": 0.2, "definition": "DataForSEO on-page score for the homepage, or the recorded crawl score when the homepage score is unavailable." }, { "key": "traffic", "label": "Estimated organic traffic", "weight": 0.2, "definition": "Estimated monthly organic visits divided by 50, capped at 100. This is a scoring scale, not actual analytics." }, { "key": "authority", "label": "Link authority", "weight": 0.15, "definition": "DataForSEO backlink rank divided by 10 and rounded, capped at 100. This is not Google's assessment or Moz Domain Authority." } ], "thresholds": "A: 85-100; B: 70-84; C: 55-69; D: 40-54; F: below 40." }, "limitations": [ "The 25 websites are a selected sample, not a random sample of all Homiere customers. They represent 24 business groups.", "Homiere website credits identify a technology relationship. Contract dates, purchased services and responsibility for results were not established.", "The questions asked for agents or services without naming the business. Questions naming the business were not tested.", "Each question was asked once per model. AI answers vary by wording, market, date and model; mentions do not establish citations, website visits or leads.", "Perplexity and Gemini searched the web. GPT-4o and Claude Haiku 4.5 did not browse; those results are shown separately. API results may differ from consumer apps.", "Business-name matches use recorded names or domains and may miss aliases. Failed calls are excluded from answer percentages.", "Organic traffic and keyword counts are third-party estimates. Unavailable estimates are not zero traffic.", "Grades use the 10xSearch Growth Audit scoring method. They are not grades issued by Google and do not measure Homiere's service quality or client revenue.", "Homepage SEO scores and sampled URL responses do not measure Core Web Vitals or overall site quality. No before-and-after analytics, leads or sales were measured." ], "source_urls": [ "https://docs.dataforseo.com/v3/dataforseo_labs/google/domain_rank_overview/live/", "https://docs.dataforseo.com/v3/backlinks/summary/live/", "https://homiere.com/blog/what-chatgpt-does-when-asked-for-the-best-realtor" ], "downloads": { "pdf_path": "/research/homiere-visibility-study-2026-11-04.pdf", "json_path": "/data/homiere-study-2026-11-04.json" } }, "summary": { "site_count": 25, "distinct_business_group_count": 24, "confirmed_attribution_site_count": 25, "excluded_sites": [ { "domain": "vonkeithproperties.com", "reason": "Current website credits Agent Image." } ], "out_of_scope_sites": [ { "domain": "coastalinspection.us", "reason": "Home inspection business, outside the real estate-firm sample." }, { "domain": "titleright.com", "reason": "Title insurance service, outside the real estate-firm cohort." }, { "domain": "homiere.com", "reason": "Vendor's own website, not a real estate firm." }, { "domain": "hartcresthomes.com", "reason": "Reported AI-search integration without verified Homiere site-builder attribution." } ], "metrics": { "completed_sites": 25, "web_named": 13, "web_successful": 568, "knowledge_named": 3, "knowledge_successful": 600, "successful_answers": 1168, "unavailable_query_slots": 32, "crawl_urls_checked": 3792, "crawl_status_breakdown": { "200": 3790, "404": 1, "301": 1 }, "web_zero_mention_sites": 19, "unavailable_organic_baselines": 10 }, "audit": { "average_score": 22.44, "median_score": 22, "grade_counts": { "A": 0, "B": 0, "C": 0, "D": 0, "F": 25 }, "min_score": 19, "max_score": 29 }, "query_design": { "distinct_questions_per_site": 12, "model_count": 4, "planned_per_site": 48, "planned_total": 1200, "successful_total": 1168, "failed_total": 32, "branded_questions_per_site": 0 }, "metric_cards": [ { "key": "scope", "label": "Real estate websites audited", "value": "25", "note": "24 businesses across 25 websites." }, { "key": "web_sample", "label": "AI answers mentioning the business", "value": "13 of 568", "note": "Non-branded questions answered by Perplexity and Gemini with web search." }, { "key": "crawl", "label": "Website URLs checked", "value": "3,792", "note": "Sampled pages, not pages indexed by Google." }, { "key": "coverage", "label": "AI models tested", "value": "4", "note": "12 questions per site, asked once of each model." } ] }, "sites": [ { "domain": "adamtriplett.com", "name": "Adam Triplett", "market": "Yorktown, VA", "industry": "real estate", "canonical_url": "https://www.adamtriplett.com/", "relationship_credit": "Real Estate Technology Services by Homiere", "attribution_class": "direct_live_site_credit", "group_id": "adamtriplett.com", "source_urls": [ "https://www.adamtriplett.com/" ], "notes": [ "Organic search estimates were unavailable for this domain." ], "organic_keywords": null, "estimated_organic_visits": null, "referring_domains": 15, "homepage_onpage_score": 97.07, "homepage_status": 200, "crawl_urls_checked": 534, "crawl_status_breakdown": { "200": 534 }, "crawl_broken_pages": 0, "web_named": 1, "web_successful": 24, "knowledge_named": 0, "knowledge_successful": 24, "per_engine": { "perplexity": { "named": 0, "successful": 12, "failed": 0, "kind": "web_search", "model": "sonar" }, "gemini": { "named": 1, "successful": 12, "failed": 0, "kind": "web_search", "model": "gemini-flash-latest with Google Search" }, "chatgpt": { "named": 0, "successful": 12, "failed": 0, "kind": "model_knowledge", "model": "gpt-4o without browsing" }, "claude": { "named": 0, "successful": 12, "failed": 0, "kind": "model_knowledge", "model": "claude-haiku-4-5-20251001 without browsing" } }, "query_errors": [], "prompts": [ "Who are the best luxury real estate agents in Yorktown, VA? 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