What does 10xSearch do?

10xSearch is a custom search infrastructure studio in Denver, Colorado. We build a fully bespoke 50-page website on a modern serverless edge platform in seven days, then ship two engineered pages per business day. Every page is graded against a 40-point Perfect Page Formula covering crawlability, performance, structured data, and extraction-readiness for AI answer engines like ChatGPT, Perplexity, and Google AI Overviews.

How fast can a 10xSearch site go live?

A complete custom 50-page site is launched and indexed within seven business days of kickoff. By the end of month two, the site contains 150 or more engineered pages, with two new pages added every business day by the content engine. Pages are typically discoverable in Google and Bing within 24 to 72 hours of publication via IndexNow.

What is the Perfect Page Formula?

The Perfect Page Formula is a 40-point, 10-pillar checklist every page on a 10xSearch site must pass before it ships. Pillars cover search intent, topical depth, structure and scannability, schema and indexability, internal linking, Core Web Vitals, brand voice, conversion path, trust signals, and generative engine readiness. No page leaves the queue until it scores a perfect 40.

How does anonymous visitor identification work?

10xSearch deploys a privacy-compliant identity resolution layer on every client site. It identifies the majority of anonymous visitors with 80 percent or higher accuracy, returning names, business email addresses, and locations updated daily. Sales teams receive a list of real humans who visited high-intent pages but did not fill out a form.

What does the engagement include?

One subscription covers the custom 50-page build, the daily content engine shipping two engineered pages every business day, the embedded AI chatbot trained on your business, the 24/7 AI voice receptionist, the visitor identification pipeline, and the live market data feed. There is no separate setup, content, or maintenance fee.

Where is 10xSearch based?

10xSearch is engineered in Denver, Colorado, and serves service brands across the United States. All build, content, and engineering work is handled in-house by the Denver team.

Who founded 10xSearch?

10xSearch was founded by Rick Janson, JD, MBA. Rick is the author of two books on the discipline: AI Search Optimization and AI Search Optimization for Real Estate. The 40-point Perfect Page Formula used on every client site is drawn directly from the methodology in those books. He can be reached at Rick@10xSearch.com.

How much does 10xSearch cost?

Engagements are a flat $2,500 per month, all inclusive. The setup fee is waived and built into month one. The flat fee covers the custom 50-page build, two engineered pages shipped every business day (about 40 per month), the embedded AI chatbot, the 24/7 AI voice receptionist, the visitor identification pipeline, the live market data feed, and Schema, Google Search Console, and GA4 setup on day one. There are no tiered plans, no per-page upsells, and no pass-through fees.

Services

AI Optimized Real Estate Websites

10xSearch builds AI optimized real estate websites designed for visibility in Google, Maps, ChatGPT, Perplexity, Gemini, and AI-powered search results.

10xSearchChatGPTPerplexityGemini

What this page answers

AI optimized real estate websites
real estate websites built for ChatGPT visibility

AI optimized real estate websites are the sites engineered to be cited inside ChatGPT, Perplexity, Gemini, and Google AI Overviews when buyers and sellers ask category and market questions. They look like normal websites to visitors. Underneath, they carry the schema, structure, and entity graph the AI engines actually use to decide which agents to cite.

What Makes a Website AI Optimized

Server-rendered HTML so the body content is visible to AI crawlers that do not execute JavaScript reliably. Full JSON-LD schema graph (Organization, Person, Service, Article, FAQPage, HowTo, Place, RealEstateListing, BreadcrumbList). Question-first content geometry on every page.

Sitemap and robots.txt that explicitly admit GPTBot, ClaudeBot, PerplexityBot, Google-Extended, Bytespider, Amazonbot. Bing Webmaster Tools registration with IndexNow keyfile at the site root. dateModified maintained on a rolling cadence.

Machine-Readable Structure
Clear Entity Signals
Search Intent Page Architecture

Why Real Estate Websites Need AI Optimization

Buyers and sellers research in ChatGPT and Perplexity before they search Google. The agent named inside the AI answer wins the conversation; the agent not named stays invisible because the buyer never sees the lower-confidence alternatives.

An AI-unoptimized site can rank fine in Google and still receive no inbound from the AI surfaces. That is the most expensive gap in the real estate funnel right now.

Buyers Use AI Search
Sellers Ask AI for Agent Recommendations
AI Platforms Need Proof and Clarity

Pages AI Optimized Real Estate Websites Need

Agent and team biographies with Person schema and verifiable third-party references. Neighborhood pages with Place schema. Market-commentary pages with Article schema and rolling dateModified. Buyer-persona and seller-persona pages with FAQPage markup on Q-and-A blocks.

Listing pages with RealEstateListing schema. Press and recognition pages that consolidate credibility signals. An About page with deep entity resolution against the agent's verifiable presence elsewhere.

Agent Authority Pages
Local Market Pages
Buyer and Seller Intent Pages

Technical Elements That Matter

Server-side rendering. Time To First Byte under 800ms. Core Web Vitals 90+ on the highest-traffic pages.

JSON-LD schema validating without errors. @id graph coherent across pages. BreadcrumbList on every non-home page. Canonical tags self-referential.

robots.txt and sitemap.xml explicit about AI crawler admission. IndexNow keyfile present and pingable. Bing Webmaster Tools registered and active.

Schema Markup
Internal Linking
Page Speed and Crawlability

How 10xSearch Builds AI Optimized Websites

Rebuild on Next.js or static HTML on Vercel where the current foundation will not support the work. Mountain Rose Realty went from Lighthouse Performance 33 to 100 in 48 hours during this phase.

Velocity: 40 engineered Perfect Pages per month, every one satisfying the 40-point formula across the 10 Pillars of Search.

Monitoring across Google, Maps, ChatGPT, Perplexity, Gemini, and Google AI Overviews. Monthly rebalance.

Search Visibility Site Map
AEO, GEO, and SEO Content
Monthly Engineered Assets

Where to go next.

Schedule a working session About Rick Janson Field notes Client portfolio AEO services Compare 10xSearch

Next step

Want this engineered for your business?

Book a 20-minute working session. Live AI visibility check across Google, Google Maps, ChatGPT, Perplexity, Gemini, and Google AI Overviews, with a written summary you can act on.