Original research · November 11, 2026

Does Sierra Interactive do AEO and help you get found in AI search?

The short answer

Sierra Interactive says its websites support discovery in AI search. That is a starting point. To know whether it is working for you, check whether AI actually names your business, recommends you, and cites your website for questions buyers and sellers ask in your market.

By Rick Janson, JD, MBA · Published and updated

Study date: November 11, 2026. 10xSearch conducted this research and sells AI visibility services. Read the methods and limits alongside the results.

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Does Sierra Interactive offer AEO or GEO?

Sierra Interactive describes how its websites support discovery in traditional and AI search, plus steps customers can take with their content.

AEO means helping your information appear in AI answers. GEO is another name used for work aimed at AI-generated answers. Neither label proves that buyers and sellers are finding you.

Source: the provider's current published information. Checked November 12, 2026. Services may vary by plan.

Did AI actually recommend agents with Sierra Interactive websites?

In our November 11, 2026 test of 25 selected Sierra Interactive websites, the businesses were recommended in 99 of 886 usable AI answers (11.2%). Their own websites were cited in 64 answers (7.2%).

We asked local real estate questions without naming the business. A mention means the name appeared. A recommendation means the business was offered as an option. A citation means the answer linked to the website. Those outcomes overlap; do not add them together.

Sierra Interactive: November 11, 2026 results
MeasureExact resultWhat it measures
Name mentions127 / 886 (14.3%)Answers naming the business or approved alias
Reviewed recommendations99 / 886 (11.2%)Answers presenting the business or approved principal as an option
Audited-domain citations64 / 886 (7.2%)Answers citing or linking the audited domain
Sites with any name mention13 / 25At least one name mention in available answers
Sites with any recommendation12 / 25At least one reviewed recommendation
Sites with any audited-domain citation11 / 25At least one audited-domain citation
Complete sites with zero name mentions9 / 20 complete sitesOnly sites with all 36 expected answers eligible

Did ChatGPT and other AI tools give the same answers about Sierra Interactive customers?

No. We tested through OpenAI, Claude, and Perplexity, and the results varied. These were automated tests with web search, not a recording of what every user saw in the consumer apps. Gemini was excluded from the reported results.

Sierra Interactive: API panel breakdown
API panelUsable answersName mentionsRecommendationsAudited-domain citations
OpenAI API / GPT-6.1 Sol30035 / 300 (11.7%)18 / 300 (6.0%)21 / 300 (7.0%)
Claude API / Sonnet 5.528972 / 289 (24.9%)62 / 289 (21.5%)35 / 289 (12.1%)
Perplexity Agent API / pinned medium / GPT-6 Luna29720 / 297 (6.7%)19 / 297 (6.4%)8 / 297 (2.7%)

Why might my Sierra Interactive website be missing from ChatGPT?

Start with the question people ask. A page about your listings may not answer a seller asking who can price and market a home in a specific neighborhood. AI may also find stronger evidence about another agent through reviews, local reporting, or other websites.

Ask which pages answer your target questions, whether those pages can be read by search tools, and what outside sources support your experience. Our study does not tell us which of these issues applies to your site.

What should I ask Sierra Interactive before paying for AI visibility work?

Ask for the exact services in your plan, the local questions being targeted, the pages being improved, and examples of dated AI answers. Reporting should show when your name appears, when you are actually recommended, and which sources are linked.

Ask what changed after the work, using the same questions and comparable settings. A traffic chart or a list of new articles is useful, but it does not answer whether AI is recommending you.

Do I need to replace my Sierra Interactive website to improve AI visibility?

Start with an audit of your own website and market. It may reveal content, access, or reputation gaps that can be addressed on your existing site. If a technical limit gets in the way, ask what can be fixed before deciding whether a move makes sense.

A provider average cannot decide that for you. Compare the work required, access to your site, ownership of your content, and the evidence you will receive.

How can 10xSearch help me check my AI visibility?

Request an AI visibility report for your business and market using the form on this page. We can review where you appear, who else is being suggested, and which questions need better answers.

Book a call to review the findings and see whether your market is available. We will discuss what can be done with your current setup and whether 10xSearch is a fit. No provider can promise an AI recommendation.

Sierra Interactive current non-branded results: 127 name mentions, 99 recommendations, and 64 audited-domain citations in 886 usable answers.
Sierra Interactive: observed non-branded AI resultsNovember 11, 2026 • 25 attributed websites; three web-enabled API panels. 99 reviewed recommendations in 886 usable answers (11.2%).Open full-size chart
View exact numbers
Sierra Interactive: observed non-branded AI results: exact values
MeasureValueDenominator / context
Name mentions127886 usable answers (14.3%)
Reviewed recommendations99886 usable answers (11.2%)
Audited-domain citations64886 usable answers (7.2%)
Openai - Name mentions35300 usable answers (11.7%)
Openai - Reviewed recommendations18300 usable answers (6.0%)
Openai - Audited-domain citations21300 usable answers (7.0%)
Anthropic - Name mentions72289 usable answers (24.9%)
Anthropic - Reviewed recommendations62289 usable answers (21.5%)
Anthropic - Audited-domain citations35289 usable answers (12.1%)
Perplexity - Name mentions20297 usable answers (6.7%)
Perplexity - Reviewed recommendations19297 usable answers (6.4%)
Perplexity - Audited-domain citations8297 usable answers (2.7%)

What should I know before relying on these results?

  • 10xSearch ran these studies and sells AI visibility services. This is our research, not an independent review.
  • We selected these websites; they are not a random sample of every customer. We did not verify which paid services or plans each business used.
  • The results show what happened in these tests. They do not show that a provider caused the result, measure leads or sales, or prove that 10xSearch would do better.
  • AI answers change with the question, date, location, model, and search settings. Our automated tests can return different answers from the chat apps people use.
How exactly was this study run?

How were the websites and questions selected?

We tested 25 publicly attributed Sierra Interactive websites using 12 fixed, non-branded questions per site across three web-enabled API panels. That design creates 900 prompt units: 25 websites multiplied by 12 questions multiplied by three panels. The study asks whether a business appears when a consumer describes a local real estate need without naming the agent or website.

The published result denominator is 886 usable answers. 14 unavailable answers were excluded. All Gemini rows, including corrected-pilot rows, were excluded from this reported three-panel result. The separate expanded attempt ledger is not used to calculate these rates.

How were mentions and recommendations counted?

A name mention means that the business or an approved alias appears in the answer. A reviewed recommendation means the business or approved principal is presented as an option. An audited-domain citation means the answer cites or links to the specific website being audited. These outcomes overlap and should not be added together.

How did the AI tools differ?

Engine-specific rates use each panel's own eligible-answer count. The model labels below identify the test configuration; these API runs are not measurements of the ChatGPT, Claude, or Perplexity consumer interfaces. A result on one panel should not be treated as evidence that another panel will return the same options.

What affects the way these numbers should be read?

The Sierra Interactive cohort had 900 planned prompt units and 886 usable answers. The 14 unavailable answers were excluded from response-rate calculations. Counting those missing answers as failures would produce a different measure and make the result less comparable with the other eligible-answer rates.

What else can this test tell us?

Twenty Sierra Interactive sites had all 36 expected answers. Nine of those complete sites had no name mention. The dataset also records 12 sites without an observed mention across all available answers, but the incomplete sites cannot support an unqualified zero-visibility claim. The complete-panel count is the one used here.

How does this study fit the other results?

Begin with the questions a buyer or seller would ask before knowing your name. Record the exact market, question wording, test date, model, answer, and cited URLs. Score a name mention, a recommendation, and a citation separately. Preserve missing answers as missing rather than treating them as proof of absence.

Then inspect the evidence behind the answer. Can a reader verify who you are, where you work, what experience supports the service, and which original pages answer the question? Address crawl access, clear page headings, original local research, accurate business identity, useful internal links, and visible sources before increasing publishing volume.

This is a diagnostic sequence, not a claim that these actions caused the cohort results. Google Search Central says its existing SEO foundations remain relevant to AI Overviews and AI Mode; it does not require a special AI schema or guarantee inclusion. Apply that guidance to Google while testing other answer systems on their own terms.

What do the technical details mean for my website?

SEO concerns discovery in search. AEO focuses on providing clear answers; GEO concerns visibility within generated responses. LLM visibility describes whether a business or source appears in a model-generated answer. These labels overlap, but none substitutes for a defined measurement. Here, the measured outcomes are name mentions, reviewed recommendations, and audited-domain citations, not a generic optimization score.

Read the 12 frozen November 11 question templates

The market placeholder was localized for each website. Business names were not inserted.

  1. Who are the best residential real estate agents in {market}? Name specific options and cite your sources.
  2. I'm buying a home in {market}. Which real estate agent or team should I contact, and why?
  3. Who would you recommend for selling a home in {market}? Give specific names and sources.
  4. Which real estate teams in {market} have documented local expertise?
  5. I'm relocating to {market} and need a buyer's agent. Who should I consider?
  6. Which {market} real estate agents have supported experience helping home sellers?
  7. Who can help me compare neighborhoods in {market} before buying a home?
  8. Recommend local real estate agents in {market} with a strong reputation and explain your sources.
  9. Which agents or teams in {market} can help with pricing and marketing a home for sale?
  10. Who can help me understand the current housing market in {market} before I buy or sell?
  11. Recommend real estate agents in {market} known for strong negotiation. Cite supporting sources.
  12. Which local agents or teams in {market} should I compare before choosing a realtor?

The public package includes aggregate values and charts. It excludes raw answers, private contacts, and private per-site evidence. That limits independent response-level replication. Dates shown here are publication dates for these articles; the study dates remain separately identified.

What else do agents ask about Sierra Interactive?

Does Sierra Interactive do AEO?

Sierra Interactive says its websites support discovery in AI search. That is a starting point. To know whether it is working for you, check whether AI actually names your business, recommends you, and cites your website for questions buyers and sellers ask in your market.

Will my Sierra Interactive website automatically make ChatGPT recommend me?

No. Having a website or an AI search feature does not guarantee a recommendation. Test questions buyers and sellers ask in your market, save the answers and cited sources, and repeat the checks over time.

What did the 10xSearch study find about Sierra Interactive?

In our November 11, 2026 test of 25 selected Sierra Interactive websites, the businesses were recommended in 99 of 886 usable AI answers (11.2%). Their own websites were cited in 64 answers (7.2%).

Does this study measure every Sierra Interactive customer?

No. It covers selected websites on the stated study date. We did not verify each business's service plan or ongoing marketing work. The results cannot be applied to every customer.

Can I compare Sierra Interactive directly with every other provider here?

The November five-provider test used the same question templates and tools, but the businesses and markets were not matched. The older Luxury Presence, Agent Image, and separate Homiere studies used different methods and should not be ranked against it.

What is the difference between being mentioned, recommended, and cited by AI?

Mentioned means your name appears. Recommended means the answer suggests you as an option. Cited means a source is linked. AI can recommend you using someone else's website, so a recommendation and a link to your own site are separate results.

How do I get an AI visibility report and check whether my market is available?

Submit your business details through the AI visibility report form on this page. Use the booking link to schedule a call to review your results and check market availability. A report request does not reserve a territory.

Where can I check the sources and exact numbers?

Your business, your market, your evidence

Ready to see whether AI recommends your business?

Request an AI visibility report for your website and market. Use the findings to identify who appears, which sources are cited, and which questions need better evidence.