Aspen
Doug Leibinger
Named by all 7 monitored AI engines across the buyer and seller question set.
See detail Live webinar - Tuesday, September 1, 2026
Will AI recommend you? Or your competitor?
A free 60-minute live session with Rick Janson - JD, MBA, Compass luxury advisor, NAR NXT speaker, and author of AI Search Optimization for Real Estate.
Learn how buyers now use ChatGPT, Gemini, and Perplexity to pick which agent to trust, and the exact moves that decide whether they pick you, or someone less experienced who understood the shift first.
- Tuesday, September 1, 20262:00 PM ET · 11:00 AM PT
- 60 minutes liveQ&A at the end
- Live on ZoomReplay available
Attend live bonus - $1,500 value
Everyone who stays to the end gets a free comprehensive AI-visibility audit.
The same audit we run for private clients. We test how the 7 major AI systems (ChatGPT, Gemini, Perplexity, Claude, Google AI, Grok, and Brave) answer the questions real buyers ask in your market. We benchmark you against your two closest competitors. And you get a written playbook of the highest-impact fixes for your business, delivered within 48 hours of the session.
Every single attendee. No lottery. No catch. Stay to the end and it's yours.
The shift
Search is no longer about ranking. It's about being named.
Last year, buyers typed "best real estate agent in my market" into Google and scrolled past the ads.
Now they ask ChatGPT. And ChatGPT doesn't answer with a list. It answers with a name.
That's Doug Leibinger in Aspen. Ask ChatGPT who the best luxury real estate agent in Aspen is today and Doug's name shows up first. Above Compass. Above Sotheby's. Above every brokerage page and directory that used to own the top of Google. ChatGPT cited sixteen sources to answer that question. Doug is source number one.
Every day, thousands of buyers, sellers, and referral partners are running this exact search in your market. AI isn't waiting for you. It's already picking its defaults. And the signals it uses have almost nothing to do with your website looking nice or your sales volume last year.
Top producers are getting outranked. Rick has watched newer agents get cited by ChatGPT, Gemini, and Perplexity above 20-year veterans in the same market. Not because the newer agents were better. Because they understood how AI decides who to name.
In many markets, the answers get locked in this year. The agents who understand the shift are quietly claiming positions their competitors won't catch for years.
You'll walk out of this session knowing exactly where you stand and what to do next.
In 60 minutes
What you will walk away with.
- 01
How the 7 major AI engines pick who to recommend
The specific signals they read, and the ones they weight heaviest.
- 02
A live self-audit
See in under 5 minutes what AI is saying about you in your market right now.
- 03
The 3 free moves that take minutes
Most agents can improve their AI visibility today without spending a dollar.
- 04
Why top producers are getting outranked
The specific reason a 3-year-old business can beat a 30-year veteran in AI answers, and how to close that gap.
- 05
A 30-day action plan you can execute yourself
No coding, no technical background, no agency required.
Timing
This is a land grab. It is happening now.
AI systems are still learning who to trust in every local market. The agents who claim their positions this year become the default answers for years. The ones who wait become the exceptions AI has to be convinced to name later.
The mechanics are learnable. The window is not permanent. Come see what is actually happening.
About your host
Rick Janson, JD, MBA.
National real estate AI educator · Author · Luxury advisor with Compass · Founder of 10xSearch
More than 20 years in real estate. Author of AI Search Optimization and AI Search Optimization for Real Estate. Creator of the 40-point Perfect Page Formula used by every 10xSearch client. Presenter for NAR NXT, TXRE Ignite, Compass, the Houston Association of REALTORS, Leaders in Luxury, and REALM Global Collective.
Rick works at the intersection of artificial intelligence, search visibility, and business growth. His specialty is making the technical clear: helping real estate professionals become the names AI recommends first.
What this looks like when it works
Rick's method is already claiming positions in luxury markets nationwide.
Used by top-producing agents in Aspen, Telluride, Big Island Hawaii, The Woodlands, Salt Lake City, Northeast Florida, Portland, and other luxury markets. In the past 90 days:
Telluride
Mountain Rose Realty
Ranking #1 and #2 across core luxury queries in the market.
See detailDenver metro
Rick Janson, Compass
Rick's own $1.7M Greenwood Village listing came from a homeowner who asked Gemini who to hire.
See detailNot projections. Verifiable positions in AI answers, Google, and Maps that anyone can check today.
Our Luxury Connect scoreboard
Where our clients rank right now. Client by client.
We told you to ask every vendor, “Show me the scoreboard.” Here is ours: live sites, exact queries, positions, movement, traffic, and AI visibility.
Every measured client below has a documented result. Clients still establishing a baseline appear separately, with no result claimed before it is earned.
Until now, we have been helping our friends win. We are at Inman because we want to make some new friends.
30+
Page-one Google rankings
11
#1 Google positions
+400%
Top 28-day click increase
15
Measured clients shown
Snapshot: Google data pulled July 23, 2026. Doug Leibinger's AI visibility proof was refreshed August 10, 2026. Other AI cards retain their stated snapshot windows.
Open the full audit
#1
on Google for "telluride"
Mountain Rose Realty
Telluride, Colorado
Ranking #1 and #2 across its core Telluride luxury market.
Page 1 on Google: 6 keywords
- “telluride”#1
- “telluride real estate agents”#1
- “telluride colorado”#2
- “telluride realtor”#2
- “telluride listing agent”#2
- “luxury realtor telluride”#5
- "placerville co" climbed from #38 to #10 over 90 days.
#1
for "top realtors in the woodlands"
The Kink Team
The Woodlands, Texas
Page-one coverage across The Woodlands real estate searches.
Page 1 on Google: 5 keywords
- “top realtors in the woodlands tx”#1
- “woodlands realtors”#1
- “realtors in the woodlands”#1
- “top real estate agent the woodlands”#3
- “best realtor the woodlands”#4
- "houston realtors" climbed from #21 to #1.
- "luxury real estate brokerage" climbed from #11 to #1.
- Google clicks increased 15% over 28 days and 8% over 90 days.
#2
for "hawaii property tax"
KE Team Hawaii
Big Island, Hawaii
Multiple top-three rankings across Big Island real estate topics.
Page 1 on Google: 5 keywords
- “kona onenalo”#1
- “hawaii property tax”#2
- “mauna kea vs mauna lani”#2
- “private resort homes hawaii”#3
- “oceanfront living on the big island hawaii”#4
- "kona village a rosewood resort" climbed from #28 to #3.
- "best golf on the big island" climbed from #32 to #7.
#1
luxury real estate agent Salt Lake City
Kamee Shrope Realty
Salt Lake City, Utah
Top positions across Salt Lake City and Utah luxury searches.
Page 1 on Google: 4 keywords
- “luxury real estate agent salt lake city”#1
- “real estate companies in utah”#1
- “luxury real estate utah”#2
- “luxury homes in salt lake city utah”#2
- The branded query "kamee" climbed from #96 to #1.
- Google clicks increased 108% over 90 days, reaching 2.08x the prior period.
+800%
Google clicks over 90 days
Curated Luxury Homes
Northeast Florida
Search visibility expanded across Northeast Florida luxury topics.
Page 1 on Google: 1 keyword
- “tpc sawgrass country club”#2
- Clicks reached 9x the preceding 90-day period.
- Monthly Google impressions increased from 510 to 2,660.
New site+400%
Google clicks over 28 days
David Vandeputte / Prominent Keowee
Lake Keowee, South Carolina
A newly launched site already holding its flagship community search.
Opening numbers from a new site
Page 1 on Google: 2 keywords
- “the reserve at lake keowee vs the cliffs”#1
- “the reserve at lake keowee”#3
- Clicks reached 5x the preceding 28-day period.
- Tracked average position improved from #40 to #28.
- 73% of the defined AI prompt set named the business in the trailing 30-day window.
New site#1
for a Los Angeles luxury-market search
Antola Coastal Group
Los Angeles, California
A new coastal site with an early page-one result.
Opening numbers from a new site
Page 1 on Google: 1 keyword
- “top 50 most expensive neighborhoods in los angeles”#1
- Google clicks increased 35% over the preceding 28-day period.
- 64% of the defined AI prompt set named Antola in the trailing 30-day window.
+104%
Google clicks over 28 days
Michela Worthington / OwnRVA
Richmond, Virginia
Richmond long-tail content producing search growth and page-one terms.
Page 1 on Google: 3 keywords
- “exp realty richmond va”#2
- “best rental properties to buy”#4
- “windsor farms”#5
- Clicks reached 2.04x the prior 28-day period and increased 83% over 90 days.
- "richmond board of realtors" climbed from #78 to #41.
+135%
Google clicks over 90 days
Caryl Berenato
New York City
Breaking into broad New York City real estate searches.
Page 1 on Google: 3 keywords
- “upper west side manhattan new york ny”#1
- “brownstone building brooklyn”#2
- “bond street new york”#2
- Clicks reached 2.35x the preceding 90-day period.
- "real estate agency new york" climbed from #161 to #89.
New site+200%
Google clicks over 28 days
Own It Northwest
Portland, Oregon
A new Portland site gaining page-one search visibility.
Opening numbers from a new site
Page 1 on Google: 2 keywords
- “is it a buyer or sellers market”#5
- “is it a sellers market right now”#6
- Clicks reached 3x the preceding 28-day period.
+71%
Google clicks over 90 days
Mt Lux Realty
Whitefish, Montana
Whitefish visibility advancing across a competitive market.
Search growth evidence
- "living in whitefish montana" climbed 56 positions, from #74 to #18.
- Clicks reached 1.71x the preceding 90-day period.
Top 3
average tracked Google position
Liz Lavette Shorb
New Jersey and Washington, DC metro
Consistent high positions across DC metro and New Jersey shore terms.
Search growth evidence
- Tracked keywords held an average position near #3.
- Google clicks increased 46% over 90 days, reaching 1.46x the prior period.
13%
AI visibility across the defined query set
Tracie Golding
New York City
A July 1 snapshot covering six monitored AI answer engines.
AI visibility evidence
- All six monitored engines answered branded queries.
- 150 site pages and four expert articles were live as of June 30.
60%
of monitored AI answers named the business
Ashley Smith / Dream Smith Realty
Lake Lanier and Metro Atlanta
Trailing 30-day visibility across a defined market prompt set.
Page 1 on Google: 2 keywords
- “golf course homes lake lanier”#3
- “lake lanier real estate market report”#9
- 234 AI mentions and 113 citations appeared in the trailing 30-day window.
63%
of monitored AI answers named Doug
Doug Leibinger
Aspen, Colorado
Opening visibility benchmark across a defined Aspen prompt set.
AI visibility evidence
- 280 AI mentions and 138 citations appeared in the trailing 30-day window.
New to the scoreboard: 4 client sites
The newest additions are establishing their baseline.
Their sites are live. Their first 10xSearch measurement windows are still in progress.
How the scoreboard is measured
Google rankings and movement were pulled July 23, 2026 from first-party Google Search Console data and recurring ranking checks. Positions are average positions for the named query in the stated window. Percentage gains compare the latest matching period with the immediately preceding period. AI visibility measures how often a client was named across defined market prompts, engines, and dates during a trailing 30-day window. Results are point-in-time measurements, not guarantees.
That is our scoreboard. Now see yours.
Your report benchmarks your website, market, competitors, and live search surfaces.
26 live client sites and counting
Inspect any of them yourself.
See the full 10xSearch client portfolio“New agents are getting cited by ChatGPT, Gemini, and Perplexity above 20-year veterans in the same market. Not because they were better. Because they understood how AI decides.”
Rick Janson, JD, MBA
Founder, 10xSearch
Before you register
Questions people ask.
Do I need to be technical to follow this?+
No. It is built for real estate professionals with zero coding background. If you can copy a link, you can execute what Rick teaches.
I am not on Compass. Does this still apply?+
Yes. Everything Rick covers works regardless of your brokerage: Compass, KW, Berkshire, boutique, or solo. AI does not care which sign is on your listing.
What if I cannot attend live?+
Register anyway. Watch the recording within 48 hours and stay to the end, and you still qualify for the free comprehensive AI-visibility audit.
Is this a sales pitch?+
The last 6 minutes cover how 10xSearch implements the system for clients who want help. Everything before that is pure education, the same material Rick teaches at NAR NXT and other industry conferences.
What if my website is not great?+
The audit still runs. Buyers can already ask AI about you by name. The audit shows you what AI is saying today, whether you have a great website or not.
How much does 10xSearch cost if I decide I want help?+
That is covered briefly at the end for anyone who wants to explore it. The session itself is free, the audit is free, and there is zero obligation.
Save your seat
Tuesday, September 1 · 2:00 PM ET · 60 minutes · Free.
Stay to the end and take home a $1,500 personalized AI-visibility audit of your business. Live seat cap: 500. Registration closes when full or when the session starts, whichever is first.
Reserve my seatThis webinar is educational. No specific results are promised. Real estate outcomes depend on multiple factors including market conditions, individual effort, and consistency of implementation.